Designed in Canada
Get your pet home,in one scan.
PawTrace is a smart QR tag for your pet's collar. Anyone who finds them just taps their phone. No app, no fuss. They call you instantly.
30-day money-back guarantee. Free shipping in Canada and the US. No subscription.
0
Batteries required
$0
Monthly fees
24/7
Always scannable
How it works
Four small steps between lost and home.
Order the tag
Ships within 2 to 5 business days. Just attach it to any collar.
Set up your profile
Scan the QR, add a photo and your phone. Three minutes.
Activate lost mode
One tap switches the tag to lost mode. Anyone who scans it sees your contact info first.
Get reunited
Finders see your pet's info and call you instantly.
Multi-pet home? The 2-pack saves you $5.
Live demo
See exactly what a finder sees.

I have a family
Maple
3 year old golden retriever
Toronto
Cared for by
Sarah
They scan · They call · Your pet comes home
Scan this with your phone camera right now. No app, no signup. This is the exact experience someone has when they find your pet.
On your phone already? Tap here to open the demo.
Features
Most pet tags are plastic. This one isn't.
The tag on your dog's collar should outlast the collar.
Engraved, not printed.
The QR and ID are laser-etched into steel. They can't scratch off, rub off, or fade. Printed tags wear blank in a few months. This one is still readable in a few years.
304 stainless steel.
The grade used for cookware and kitchen sinks. Rain, snow, mud, lake water, the dog park, all of it. It doesn't rust and it doesn't care.
No battery, ever.
Nothing to charge, nothing to die at the wrong moment. A QR works the day you buy it and the day you finally need it.
No app for whoever finds them.
They just point their phone. Your pet's page opens in the browser in seconds. Nobody wants to download an app on the side of the road to return a dog.
Works on every phone.
iPhone, Android, new, old. Roughly half the people who might find your pet don't own an iPhone. With PawTrace that doesn't matter.
Pay once.
$24.99, one time. Every feature, every pet, free for life. No subscription holding your pet's tag hostage.
Scan Location Alerts
When someone scans your tag, you get an alert. If the finder allows location access, you see where the scan happened on a map. If not, you get an approximate area.
Change it anytime.
Move, switch numbers, add a vet contact. Update your pet's page as often as you like, free forever. An engraved phone number is stuck the day it is cut.
Material
304 stainless steel
Size
30 mm across
Weight
12 grams
Fits
Cats and dogs
OUR STORY
Why PawTrace exists
PawTrace was built in Canada because getting a lost pet home should never come down to luck. Microchips need a vet visit to read. GPS collars die and charge monthly fees. A PawTrace tag works the moment someone finds your pet, on any phone, with no app to download. One scan and you get an alert with the location. That is it.
Pricing
Straightforward pricing for something that actually matters.
- Weatherproof stainless steel QR tag
- Free silicone silencer included, no clinking at 3 a.m.
- Public pet profile page
- Unlimited tag scans
- Lost mode toggle
- Free shipping in Canada and the US
- Private by default · only name and phone shown, never home address
- Unlimited pets on one account
- Scan alerts, with location when the finder shares it
FAQ
Questions people actually ask.
No. They point their phone camera at the QR code and your pet's profile opens instantly in their browser. Nothing to download, no account needed.
It works on any phone with a camera. iPhone, Android, old or new. That is actually why we built PawTrace. AirTags only work for iPhone users and roughly half of North Americans use Android.
Never. Only your name and phone number are shown. Your address stays completely private. You also choose which contact methods appear: your phone, your email, or both.
When your tag is scanned we send you an alert. The finder's browser asks whether to share their location. If they allow it, you see the scan spot on a map. If they decline, you still get the alert with an approximate area based on their internet connection, which can be off by a wide margin.
When you activate lost mode from your dashboard, your pet's profile page switches to an urgent state showing your pet is missing. Anyone who scans the tag sees your contact info prominently.
If your tag is ever lost or damaged, we will send a replacement with the same profile for $9.99, shipping included.
Every tag comes with a 30-day money-back guarantee. If you are not happy for any reason, email us and we will refund you in full. You do not need to send the tag back.
Yes. One account covers all your pets. Each pet needs its own tag but there are no per-pet fees on your account.
Yes. The tag is light and the free silencer keeps it quiet. For cats we recommend a breakaway collar, which releases if it snags. The tag works on any collar.
Yes. We ship to all Canadian provinces and all US states. Free shipping included with every order.
Comparison
Not an AirTag. Better for strangers.
AirTags help you find your pet. PawTrace helps strangers return them.
Roughly half of North Americans use Android. AirTags don't work for them.
Not ready yet? Get a launch discount by email.
The best $25 you'll spend on your pet this year.
One tag, one scan, and your pet comes home. Backed by a 30-day money-back guarantee.
Get PawTrace for $24.99